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All Insights
That’s A Wrap!
Welcome to the post-election edition of Bluesky’s Ballot Brief. After weeks of rallies, debates, and doorknocking, Canadians have made their choice – a minority Liberal government. Read more »

T-minus Two Days. The final countdown is on.
In the last Ballot Brief before election day, we break down the closing moments, the final moves, and what’s left to watch. Read more »

The Sprint towards E-Day
With less than a week to go, here is the latest and what to watch as we head into the final stretch. Read more »

Debates Done – Racing to the Finish Line
With the leaders' debates behind us, the Easter long weekend advance polls are open, and the campaign's final stretch is underway. Read more »

The Second Half
We have officially entered the second half of the campaign, and the pace isn’t letting up. Read more »

Pause, Pivot, Play On
From housing pledges to trade responses, the race is tightening, and the rhetoric is rising. Read more »

Week Two Meets ‘Liberation Day’
With trade tensions dominating headlines, the party leaders shifted their focus to respond … and spin. Read more »

Tariff Day Arrives: A New Test for the Campaign
As the day begins, the campaign enters a pivotal moment. Read more »

The Critical Role of Harmonized Recycling Policies in Belgium and Canada
Angelo Bakoulas & Jean-Sébastien de Halleux
This post has been authored as part of the Peer Mentorship Programme by the Global Communications Alliance (GCA), an initiative aimed at sharing best practices between agencies, fostering the creation of new ideas,… Read more »

The World at Our Fingertips
Stuart McCarthy, Senior Vice-President
How does an independent, mid-size Canadian-centric strategic government relations and strategic communications firm get global perspectives, insights and client opportunities without throwing in its lot with one of the giant conglomerate firms?
Bluesky Strategy Group found… Read more »

Four Tactics to Help with Brand Awareness
Communications Consultant Alyson Fair and Bijl PR Consultant & Partner Sophia Weavers explored the top four ways that companies can increase their #brand awareness. Read more »