Build relationships.
Make connections.
Get results.

Bluesky Strategy Group is a creative and results-driven public affairs, government relations and strategic communications firm delivering more than 20 years of big results.

For two decades, Bluesky Strategy Group has built a reputation as one of the leading-edge public affairs firms in Ottawa. We find innovative and creative ways to deliver strategic communications, government and media relations and digital advocacy results.

Bluesky develops the right message for your target audience and delivers it with impact.

Agnico Eagle logo Assembly of First Nations logo Leonardo logo Egg Farms of Canada logo Pembina logo

20+ years of success.

Agnico Eagle Mines Ltd.

Agnico Eagle is the largest gold producer in Canada, and a leading global gold producer with top ESG ranking internationally. Bluesky has provided ongoing support for Agnico Eagle with federal and provincial government relations services.

Assembly of First Nations

Bluesky worked closely with the Assembly of First Nations to provide strategic advice, communications services and proactive and reactive media relations, related to the Vatican visit, papal apology and historic $40B Child and Family Services settlement agreement.

Tennis Canada

Bluesky Strategy Group helped Tennis Canada pivot in the face of the global pandemic by designing and implementing a federal government relations strategy that enabled the national sport organization to secure federal assistance for key international events and grow the next generation of players.

Yukon University

As Yukon College was preparing to become an accredited university, Bluesky Strategy Group provided, designed, and delivered the strategic advice that resulted in landmark federal funding and a newly raised profile for this unique northern institution.

Bluesky’s team-based approach brings big wins.

Government Relations & Lobbying
Media & Public Relations
Digital Communications
Event Design

Government Relations & Lobbying

Navigating government at the federal, provincial or municipal levels can be complicated. Bluesky Strategy Group is your political GPS. Whether your goal is to change a policy, bid on government procurement, conduct a national campaign, or grab the attention of government decision makers – Bluesky Strategy Group develops effective government relations strategies and helps you engage with the right people in political offices, ministries and departments.

Read more
Photographers for media relations

Media & Public Relations

Navigating media requires an understanding of what makes the news, how to frame a story for the desired impact and optimizing media reach by knowing where and how to reach out. Bluesky Strategy Group puts unparalleled relationships in traditional media together with an extensive network of contacts across the country to work for our clients. We also connect deep into the online world to ensure the broadest coverage and the quickest response to issues that impact you, the minute they appear online.

Read more
Man holding phone with Instagram by Jakob Owens

Digital Communications

Modern advocacy is increasingly taking place in the digital space. Bluesky is uniquely positioned to bring the messages that support your issues to the smartphones of the decision-makers you need to reach. We develop government relations campaigns from messaging to ad placement entirely in-house. In a visual world the medium and look and feel are inseparable elements of the message you communicate. Team Bluesky is also able to provide advice on digital communications including social media management and best practices.

Read more

Event Design

Events should be memorable. Whether it is a lobby day, a conference, cross-country business tour, cocktail party, red carpet event or an elite gathering – Bluesky Strategy Group designs and delivers events with your goals and guests in mind. Our clients trust us time and again to draw on our vast networks and know-how to deliver events that deliver the maximum impact.

Read more
CTV News logo CBC News logo Global and Mail logo National Post logo Hill Times logo Sirius XM logo

Industry news + insights

The Critical Role of Harmonized Recycling Policies in Belgium and Canada

Angelo Bakoulas & Jean-Sébastien de Halleux This post has been authored as part of the Peer Mentorship Programme by the Global Communications Alliance (GCA), an initiative aimed at sharing best practices between agencies, fostering the creation of new ideas, and introducing fresh perspectives. The post was collaboratively written by team members, Angelo from Bluesky Strategy Group […]

Read more »

What You Need to Know: A #CdnPolicast

This week, Finance Minister Chrystia Freeland presented her fourth budget, Fairness for Every Generation which the government presents as “a plan to build more homes, faster, help make life cost less, and grow the economy in a way that helps every generation get ahead.” In the latest episode, Vice-President Geoff Turner, welcomes Kevin Page, President […]

Read more »

TALKING ‘BOUT EVERY GENERATION

Insights by the Honourable Joe Jordan, Senior Associate & Alyson Fair, Senior Consultant The 2024 version of Budget Day in Canada capped off a three-week stretch that saw Finance Minister Chrystia Freeland, Prime Minister Justin Trudeau, Housing Minister Sean Fraser and other cabinet ministers pre-releasing details of key budget measures targeted at Millennials and Gen-Z […]

Read more »

What You Need to Know: A #CdnPolicast

In this latest episode, our colleague, Lieutenant General (Ret’d) Mike Hood, former Commander of the Royal Canadian Air Force, joins Senior Consultant Alyson Fair as we mark the 100th anniversary of the RCAF. With General Hood’s experience and profound knowledge, we explore the journey of the RCAF, from its inception to its present-day role in […]

Read more »

What You Need to Know: A #CdnPolicast

In this episode, Senior Consultant Alyson Fair gathers Bluesky’s team of political observers – Vice-President Geoff Turner and Consultant Greg Loerts – to get their thoughts on Opposition Leader Pierre Poilievre’s comments on dealing with lobbyists and Budget 2024

Read more »

What You Need to Know: A #CdnPolicast

The winter session of Parliament is underway and Members of Parliament have resumed business. To get you up to date on what has been happening on the Hill, we have assembled our team of experienced political observers, Susan Smith, Jordan Paquet and Alyson Fair, for What You Need to Know: A #CdnPolicast.

Read more »

20 YEARS STRONG AND BLUESKY STRATEGY GROUP KEEPS ON GROWING

Former Hill staffers Jordan Paquet and Greg Loerts bring their blue networks and insights to the team.

Read more »

The World at Our Fingertips

Stuart McCarthy, Senior Vice-President How does an independent, mid-size Canadian-centric strategic government relations and strategic communications firm get global perspectives, insights and client opportunities without throwing in its lot with one of the giant conglomerate firms? Bluesky Strategy Group found that path in 2015 as one of the founding members of the Global Communications Alliance […]

Read more »

Sign up to receive insights right to your inbox